B2B Lead Generation Success Efforts Account for 39% of Q1 2009 Lead Volume Serena Software looks to Range Online Media for lead generation in efforts to maintain the funnel for their sales teams. Serena Software provides application development software on premise and on demand to over 15,000 customers, including 96 of the Fortune 100. Click here for the case study.
	Utilizing Slow Seasons for Greater Efficiency 93% increase in exposure on “NutriSystem” brand terms NutriSystem, a leading weight loss program based on quality food and a nutritionally balanced meal plan began working with Range Online Media in August 2007 to maximize online orders through paid search advertising. Click here for the case study.
	New Account Launch Revenue Increases by 432% in One Months Time Hawthorn Suites is a member of the Wyndham Worldwide family of brands. Since the creation of Wyndham Worldwide in 2006, one of the largest hospitality brands in the world, the partnership between Wyndham and Range Online Media has grown significantly to encompass brands other than Wyndham Hotels and Resorts. Beginning in Jan 2009, Range Online Media began management of Hawthorn Suite’s initiatives. Click here for the case study.
	Paid Search Success Non-Brand Search Drives New Line of Business Through strategic campaign structure and optimization methodology, Range Online Media was able to successfully achieve Gap, Inc. Direct’s goals to grow the Maternity line of business via non-brand paid search at the highest efficiency. Click here for the case study.
	Optimizing User-Generated Content: Creating Success with Cross-funnel Indexing It is widely accepted that user-generated content increases SEO performance. The real question is: How do you index that content in a way that drives maximum exposure to search engines and, therefore, traffic to your site? This paper discusses three distinct indexing methods and highlights the key advantages that make cross-funnel indexing the most effective choice for most website owners. Click here to download the whitepaper.
	Social Media Success Utilizing Complete Online Program Captures the Exploratory Shopper In the era of user-generated content, customer participation and various other social media schemes and applications, most brands have explored the marketing opportunities made available in the social media channel. Reliant Energy was keenly aware of finding and filling the right niche. While Reliant didn’t want to miss key opportunities for connecting with new and existing customers, it also didn’t want to merely jump on social media bandwagon. In other words, Reliant wanted to create useful, truly interactive content that enriched their existing and potential customer’s web experience. Click here for the case study.
	Search Engine Optimization Success Increasing Brand Awareness and Natural Revenue by 160% An online brand with a focus on providing unforgettable tours and experiences at worldwide destinations has several well-known competitors. Viator first joined Range’s client roster in 2006 with the focus on increasing awareness and natural search ranking results through SEO efforts.Click here for the case study.