The X Factor: Marketing to Women in the Digital Age

September 16, 2010 | Helen Mills, 137 W 26th St | New York, NY
Registration: Full Summit Pass & Networking Cocktails $75

Registration - 12:30 - 1:00 P.M.
Keynotes and Interactive Panel Sessions - 1:00 - 5:00 P.M.
Networking, Cocktails & Hors d'oeuvres - 5:00 - 6:00 P.M.

Calling all brand marketers! Target the ultimate consumer by reaching the female audience. Tap into the knowledge of leading demographic experts, online brand marketers and social media gurus.

On September 16, connect with Range Online Media and marketing to women experts for this must-attend half-day Summit as we bring together industry experts and executives from companies who tailor portions of their marketing efforts to women. Join the most influential global retail, electronics, finance, apparel, beauty and travel executives for an intense industry evaluation complete with a perfect blend of content-rich, interactive programming and networking opportunities.

Bringing together high profile keynote speakers with interactive panel sessions, we will explore the female demographic and learn from brands that have gotten it right. This Summit will highlight specific examples of brands that understand the shopping power of women and the thoughtful, and sometimes even unusual, steps they take to connect with this audience.

Walk away with a fresh clarity on how to position your brand to this key demographic.
Key topics will cover:

• Inside a Woman's Psyche
• Power of Social Media and the Blogosphere
• Real-life Brand Applications
• The Intense Research Everyone is Clamoring For
• In-depth Demographic Evaluation

No matter your industry... Set your brand apart to the female shopper.